Category Archives: gaming

Next Step in the Evolution of Gaming

Variant 31 LondonGaming has been enjoying a significant growth curve, and we believe we may have just seen the next step. There are a number of interesting venues featuring exciting and entertaining exhibits, but this new trend is an actual immersive game.

Variant 31 On Sale NowImagine being transported into a totally immersive game, the world’s largest – right in the heart of London! That’s Variant 31, a live-action gaming experience like nothing you have ever seen. It puts you in the shoes of your favourite action character, allowing you to choose which direction to go, what rooms to explore and how to survive in this narrative-driven game where the player with the most points wins.

This show has now completed, but it was unique, the largest in London and pushed the creative envelope.